Embedded Files
UX Designer
Projects
Projects
- E-commerce Website User experience improvement
- Product tile improvement
- Quick add feature implementation
- Bike finder
Live state - APAC/Japan User and Market research
What I've done
What I've done
- UX research
Usability testing, interviews and insight analysis
Wireframing
Prototyping
Project management
Tools
Tools
Figma
Miro
Hotjar
Typeform
Confluence
Quick add feature implementation
Quick add feature implementation
Role: UX Designer
Designed and implemented a feature enabling users to add products to their cart directly from product listing tiles via hover interaction (desktop) or tap (mobile), streamlining product selection and checkout.
Led product discovery and UX strategy in a cross-functional team with a UI designer and technical project owner
Defined feature scope and user flows through UX research, usability testing, and insight mapping
Created UX documentation detailing user behavior, flow, and interaction logic
Delivered responsive designs optimized for both mobile and desktop platforms
Bike Finder
Bike Finder
Role: UX Designer
Worked on the UX design for the Bike Finder tool—an interactive solution that guides users through a step-by-step questionnaire to recommend the most suitable bike based on individual preferences and needs.
Led product discovery and UX strategy in a cross-functional team with a UI designer and technical project owner
Collaborated with copywriters to refine wording and ensure clarity in question phrasing and result explanations
Worked closely with product specialists and representatives from all bike categories to accurately reflect product purpose, positioning, and technical nuances
Conducted tailored, in-depth user interviews across all bike genres—particularly focusing on the complex needs of committed mountain bikers—to gather relevant insights and inform design decisions
Page updated
Google Sites
Report abuse